ChatGPT will amplify e-export with its multiplier effect!

ChatGPT, along with other artificial intelligence tools, has made a swift entry into the e-commerce sector. Cenk Çiğdemli, a member of the TOBB E-commerce Council, expressed that e-commerce websites have experienced rapid growth within a few weeks through the integration of artificial intelligence. He stated, "Artificial intelligence will create a new global growth wave, just like the internet did in its time."

In recent times, artificial intelligence tools, including ChatGPT, have made a rapid entry into the e-commerce sector, being widely used by industry professionals and creating a new wave of excitement. These AI tools are proving to be effective in every stage of e-commerce, from writing product descriptions that adhere to SEO rules to creating impressive photo designs. They have become the new favorites of the industry. Cenk Çiğdemli, a member of the TOBB E-commerce Council, expressed that just like the internet did in its time, artificial intelligence will lead to a new global growth wave. He said, "One of the ships that will be most affected by this wave is e-commerce. The growth rate in the sector will increase exponentially. We are already seeing around a 20% growth in conversion rates within a few weeks through the integration of artificial intelligence in the e-commerce websites we provide infrastructure services for." Çiğdemli also emphasized that AI tools like ChatGPT will create equal opportunities in e-commerce and even democratize it. He stated, "With AI tools, it is possible to make product descriptions SEO-friendly, place a product's amateurishly taken photo into a professionally styled shoot, implement effective marketing strategies, write ad texts, and even generate code. This will provide significant advantages to sellers, especially local sellers, who do not have access to education, knowledge, and professional teams in these areas."

Çiğdemli highlighted that ChatGPT and artificial intelligence, with their natural language processing capabilities, will eliminate barriers between cultures, languages, and borders, and will also amplify e-export with their multiplier effect. He shared the following insights:

"Thanks to artificial intelligence, natural language understanding will facilitate communication among people worldwide. Furthermore, it has become possible to provide customers with more personalized shopping experiences. For example, we have integrated ChatGPT into our infrastructure. Through this integration, e-commerce websites that we support can personalize their webpages. Category and product rankings change based on the customer's preferences and interests. Different customers visiting the same website encounter a different interface. This enriches the customer experience and positively influences purchasing behavior. We have witnessed that e-commerce companies using this integration receive around 20% more conversions within a few weeks."